Roof Colors and How They Affect Your Commercial Building

A white commercial flat roof installed by Rodd Roofing in Vermont

Choosing the Right Roof Color:

Energy Savings and Visual Appeal Made Easy

Choosing a roof color for your commercial building isn’t just about picking what looks good (though that’s important too!). The color of your roof can actually have a big impact on your building’s energy efficiency, temperature, and even how people perceive your business. Let’s break it down.

Energy Efficiency

Did you know your roof color can affect your energy bills? Light-colored roofs, also called “cool roofs,” reflect sunlight, keeping your building cooler in the summer. That means less air conditioning and lower energy costs. Dark roofs, on the other hand, absorb heat, which is great for keeping things warmer in colder climates.

Building Comfort

Your roof color directly affects the temperature inside your building. A light-colored roof can help maintain a comfortable indoor environment during hot summer months by reflecting heat away. In chillier regions, a dark roof can trap warmth, cutting down on heating costs during the winter.

Roof Lifespan

Ever notice how certain colors fade faster in the sun? The same thing happens with roofs. Darker colors tend to wear out faster under constant sunlight, while lighter roofs reflect UV rays, helping them last longer. If longevity is a priority, this is something to keep in mind.

Looks & Branding

Your roof’s color can say a lot about your business. Neutral tones like gray or tan give off a professional and polished vibe, while bold colors can help your building stand out. Think about how the roof complements your building’s design and reflects your brand. After all, first impressions matter!

Environmental Impact

Here’s a fun fact: lighter roofs can help reduce the urban heat island effect. That’s the phenomenon where cities are warmer than surrounding rural areas because of all the heat absorbed by buildings and roads. By choosing a light-colored, reflective roof, you’re not just helping your building—you’re helping the environment too.

What's the best choice?

At the end of the day, the “right” roof color depends on your building’s needs, location, and style. Whether you’re aiming for energy efficiency, durability, or curb appeal, there’s a color out there that fits the bill.


Need help deciding? A Rodd Roofing professional can guide you through the options and make sure your roof is as functional as it is beautiful. After all, it’s more than just a roof—it’s an investment in your building’s future.

Contact Us
Vermont copper roof installation by Rodd Roofing
June 10, 2025
Choosing the right roofing material can lower your energy bills by boosting insulation and reflecting heat, keeping your Vermont home comfortable year-round.
A roofer holding a clipboard during a summer roof inspection.
June 3, 2025
Commercial roof inspections in warm weather help prevent interior damage, reduce liability, and support insurance claims with solid documentation.
Rood Roofing, a Vermont roofing company, repairs a flat commercial roof
May 22, 2025
Discover how Rodd Roofing has built a 100-year legacy of quality, integrity, and expert craftsmanship in Vermont’s roofing industry.
Clogged gutters have caused moisture pooling and algae growth on a Vermont roof
May 20, 2025
Stop roof leaks before they start. Uncover the top 5 causes and how to protect your home from costly water damage.
A Vermont roof in spring awaits the performance of a spring inspection by Rodd Roofing Company
May 13, 2025
Protect your home and your wallet. Discover how regular roof maintenance prevents costly damage and extends your roof’s lifespan.
A Vermont roof in spring awaits the performance of a spring inspection by Rodd Roofing Company
May 6, 2025
Use this simple spring roof inspection checklist to catch damage early, protect your home, and avoid costly repairs after winter weather.
A gray shale roof installed by Rodd Roofing
April 22, 2025
Living in a region with distinct seasons—hot summers, freezing winters, heavy rains, and everything in between—means your roof has to withstand a lot. In Vermont and New Hampshire, where weather conditions fluctuate dramatically, choosing the right roofing material is crucial for long-term durability, energy efficiency, and protection. In this guide, we'll break down the best roofing materials for multi-season climates to help you make an informed decision for your New England home or business. 
A roof deteriorates on a New Hampshire home
April 17, 2025
Roof damage isn't always obvious. Learn the early warning signs of roof deterioration and what to do next to prevent costly repairs. Read more now!
A well-insulated Vermont attic
April 15, 2025
Poor attic insulation can cause ice dams, moisture damage, and high energy bills. Learn how to protect your roof and home with proper insulation!
A copper standing seam and cedar shingle roof, installed by Rodd Roofing
April 10, 2025
Don't fall for common roofing myths! Learn the truth about roof repairs, warranties, insulation, and more. Read our latest blog to separate fact from fiction.
More Posts